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Timing innovation right (First published on medium, 2018)

My all-time favorite saying is a Chinese proverb. It goes: “The best time to plant a tree was 20 years ago. The second best is now.”

Over the last 15 years, I’ve been supporting many companies from single person startups to global organizations with more than 100.000 employees. I’ve worked with industry leaders and top agencies. No matter if it’s based in technology, automotive, healthcare, FMCG… Everyone wants to innovate and make sure it turns out right…

Read the rest of the article on medium.